If you follow the diamond industry at all – or if you are just one who enjoys being bowled over by world record numbers – put February 26, 2010 on your calendar.

Jewelry is not like chocolate or a sweater where the price can often be the first factor. After all, you wouldn’t give her a piece of jewelry she didn’t like even if it was free, would you?

Last Tuesday in Hong Kong, a huge and very rare, 5-carat pink diamond was auctioned off for – get this – $10.8 million!

SuperJeweler recognizes and honors the sacfrices that have been made by American veterans. Theirs is a sacrifice that can never be repaid, but can be recognized.

Starting today we are launching four great new contests! Entering is easy and you can win some incredible jewelry just in time for the holidays.

Here are just a few of the most common questions (and answers) when it comes to buying the perfect piece of jewelry.

The rock was 32 carats. The price tag was $7.7 million. The deal was done on Wednesday, October 20, 2009 at Christie’s Auction House in New York.

Recent surveys in a number of jewelry trade publications have told us something that we already knew: a majority of couples search for engagement rings together.

In the Western tradition, engagement rings are worn by a woman on her left-hand ring finger to signify that she has accepted a proposal of marriage. In other parts of the world, however, traditions associated with engagement rings can vary considerably.

With all the hustle and bustle this time of year, wouldn’t it be nice to know you had some no hassle shopping options?