While there is no single answer to fixing the economy, knowing about the value of jewelry in a down economy can help you make better gift-giving decisions…decisions that will last a lifetime.

One of the joys of being a jewelry retailer is knowing that we can offer people jewelry they love at prices they can afford. Occasionally, however, we get the opportunity to make an even bigger difference in some people’s lives.

Sure, jewelry is technically an accessory, but more and more, people are seeing just how the right piece of jewelry doesn’t just complement the outfit: it steals the show.

With Valentine’s Day in the rear view mirror and Mother’s Day still a couple of months away, this is the time jewelry retailers usually hit a lull. There is no reason for that, however, because March is a GREAT month for jewelry buyers.

The red carpet at the Oscars is where the world turns for fashion cues. And while diamonds are to be expected, diamond necklaces weren’t as prominent this year as they have been in the past. Diamond earrings, however, made a very strong showing.

In the Western tradition, engagement rings are worn by a woman on her left-hand ring finger to signify that she has accepted a proposal of marriage. In other parts of the world, however, traditions associated with engagement rings can vary considerably.

With all the hustle and bustle this time of year, wouldn’t it be nice to know you had some no hassle shopping options?

We’ve already talked a bit about how SuperJeweler.com is donating 20% of the sales on our pink jewelry to Susan G. Komen For The Cure. Many other organizations are doing in this for their own special reasons. Today I am going to talk about why we are doing this.

At Mercedes Benz Fashion Week 2008, Blake Lively (of Gossip Girl and Sisterhood of the Traveling Pants 1 & 2) made waves with her beautiful two-tone gold and diamond butterfly ring. Unlike most celeb fashion, however, this one is totally affordable for the everyday shopper!

About two weeks ago, the London-based mining firm, Gem Diamonds, announced that it had unearthed a 478 carat diamond from its Letseng mine in Lesotho, South Africa! Incredibly, however, it’s only the 20th-largest ‘rough diamond’ on record.